[h2}Bodum – 70 years tradition
The company Bodum was founded by Peter Bodum in 1944. He is the father of Jørgen Bodum who is currently running the Bodum group and who is living in Switzerland. The Bodum group is a 100% family-owned business and has 700 employees worldwide.
In the beginning Bodum imported glasses from East Europe in order to sell them in Denmark.
In 1958 the first Bodum product was launched. People celebrated the Santos coffeemaker like a sensation. Bodum is still producing this item in the original design by Kaas Klaeson.
The history of success: Design and functionality had to be affordable
In 1974 the Bistro coffeepot was introduced. It was the first Bodum product from the Presso coffeepot selection. These were also the first steps to the cooperation between Jørgen Bodum and Carsten Jørgensen, whose ideas showed us that good design doesn’t have to be expensive. At the same time, the Bistro coffeepot was the basis for the Bodum design line. The principle of the Presso coffeepot was developed by the Italian designer Calimani in 1943.
In 1986 Bodum opened the first shop in London; actually as a presentation shop. Shops in Copenhagen, Paris, New York, Tokyo, Zurich and Lucerne followed. Today, there are 52 Bodum shops worldwide and many more shop-in-shops. The Bodum shops serve as a kind of marketing to popularise the brand Bodum and its products all over the world.
Bodum – based in the heart of Europe
Bodum includes a holding company in Denmark as well as in Switzerland, 12 sales companies and 3 production companies. Its company Pi Design which manages the rights of the products, brands and patents and tools also has its head office in Switzerland.
In the Bodum AG the product developments and product strategies are being coordinated.
All the sales companies and agents are in Denmark. In addition, about 25% of the total production is manufactured by the own companies, the rest is produced externally.
Website of Bodum