The idea of Hideaway was to move away from ordinary trash can and create a beautiful design, which would work equally well as a trash bin or a laundry basket.
Hideaway combines a stream lined exterior with several practical functions; When the basket is closed, the bag is hidden within while the lid creates a seamless and smooth look. When the basket is open the lid can practically hang on the side of the bin. The Hideaway Paper Basket is also perfectly suitable as laundry basket with its capacity of 45 l.
Also in blog entry: Danish flair on the Frankfurt consumer goods fair Ambiente