{"title":"Armi Ratia","description":"\u003ch2\u003eDesign icon\u003c\/h2\u003e \u003cp\u003eIn 1951, trained textile designer Armi Ratia founded one of the world's leading fashion and textile companies: Marimekko. This makes her one of the first female entrepreneurs of her time.\u003c\/p\u003e \u003cp\u003eAfter working as a copywriter, among other things, and supporting her husband Viljo Ratia in the day-to-day business of Printex Oy, she founded the textile company Marimekko, whose launch was celebrated with a (now legendary) fashion show. \u003c\/p\u003e \u003ch3\u003eThe Marimekko philosophy\u003c\/h3\u003e \u003cp\u003eThe Marimekko philosophy is based on three lines that Ratia wrote at the age of 14 and that have lost none of their power over time: \u003c\/p\u003e \u003cp\u003e\u003ccite\u003e\"There is only one duty: beauty. \u003cbr\u003e There is only one reality: the dream. \u003cbr\u003e There is only one power: love.\"\u003c\/cite\u003e\u003c\/p\u003e \u003cp\u003eUnder Armi Ratia's leadership, Marimekko became a leading manufacturer of innovative textiles for fashion and the home. She brought in designers who could illustrate her philosophy of beauty in everyday life and bring it out in a special way.\u003c\/p\u003e","products":[],"url":"https:\/\/www.connox.com\/collections\/armi-ratia.oembed","provider":"Connox","version":"1.0","type":"link"}