The Wood series by the Danish manufacturer Hay returns to the roots of design. Why do we need high-tech materials and amorphous 3D designs for everyday objects such as a vegetables brush? – Whereby the function hasn’t changed since the discovery of many products.
The design of the Hay Wood collection goes against the trend of a simple surface-design and follows the simple topic: “form follows function”. Simple products that enrich the everyday from the background by practical utility are the result of original, rudimentary and archetype forms combined with high quality nature materials. Not more than that, but neither less!