Article from the 2013-01-10
The colour which will probably be the trendiest colour determined annually for 2013 is emerald green with the Pantone number 17-5641. And this isn’t only decided by someone. It comes directly by the US stare New Jersey, where the company Pantone is based. The company didn’t renounce any efforts to determine the current trend colours: Pantone has a “whole lot of agents searching in night clubs and scene magazines, analysing politics and global crisis, Blogs and YouTube videos”, explained the magazine “Stern” in June of 2012.
This industry is also oriented by the Pantone-decided colours: When the experts e.g. declared fluorescent colours as trend colours, cosmetic and car industry, textile factories, wallpapers manufacturers as well as clothes shops followed this trend. It seems it’s going to be a very “green year”.
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