frauMaier loves clean lines – stylish design from a dog
Few designers win their customers' hearts as quickly as frauMaier. With her big round eyes, she stands among the company's own furniture, lights and accessories, and her irresistible charm almost steals the show from her products. No wonder that, tail wagging, frauMaier has become an insider tip for contemporary design in just two years.
Design from a dog? Exactly. At frauMaier.com, the up-and-coming label from Esslingen near Stuttgart in Germany, there is none of the personality cult so typical of the industry. Who helps the four-legged boss with her work? That's beside the point, comes the laconic reply. The focus should be on the products, not the names.
And the products are well worth a look. Quite clearly, frauMaier loves clean lines. Functionality and colour define the designs. Floor lamp, armchair or home bar – nothing distracts from the light, almost graphic design, to which the materials are strictly subordinate. Neither a wood nor a metal look draws attention away from the essentials; instead, brilliant colours dominate, which you can choose yourself from a large palette.
The designs are refreshing, and the prices are surprisingly moderate. frauMaier evidently believes that people with good taste deserve a reward. So far, the products are sold through selected specialist retailers in Germany, Austria, Switzerland and the Netherlands.
