Not fusion, not retro, no „doing-as-if“: in the iFproduct design award 2008, the authenticity has the priority, said the Tenor of the jury chairman Fritz Frenkler. 50 of the 821 awarded got an iF gold award and celebrated their success the 4th March 2008, the opening day of the CeBIT.
More establishments, less awards: in the competition around the desired design award, the iF product design award 2008, 2,771 establishments out of 35 countries around the world were presented, 20.9% more than the previous year. 821 could be happy about an iF product design award and about being then on the current exposition of the fair grounds of Hanover.
General information about the iF Award:
Since more than 50 years, the iF Industrie Forum Design e.V. is based on the fairgrounds in Hannover. Originating out of the "special show of shapely industry creations” 1953, it was enlarged by the iF International Forum Design GmbH in 2001, being responsible for all business areas of the renowned iF award.
iF has an important communication function between design and commerce as independent institution and takes this duty serious since many years. This ensures a deciding contribution to success of design services in commercial contexts as well as to consciousness of design in public.
The iF awards count to the most important design awards of the world. More than 5,000 competitors out of 50 countries prove this impressively every year.
iF defends competent and serious services in design and market since 1953. With the five iF competitions, the iF product design award the iF communication design award, the iF material award, the iF design award china as well as the iF concept award for students, the “Industrie Forum Design e.V.” is one of the greatest and most renowned design centers today.
The iF label became a worldwide renown brand that serves as orientation help on the global market. The team supports numerous projects “organized by iF” besides the iF competition and offers versatile know-how in the areas of competition conception and organization as well as all-round design and commerce questions.