"Art meets craft. Form meets function. Material meets potential. That is the Nordic tradition. And this is our heritage that we cherish and maintain." But &Tradition (formerly unique copenhagen) has even more to offer. The aim is to combine the values of solid craftsmanship with contemporary design.
The principles of quality are timeless. But the freshness of design and the methods of production are also continuing to develop. &Tradition would like to transform, to define, and invent something new. For this purpose, &Tradition uses and combines new materials; new techniques are developed, new paths of production are followed and the limits of the function, form, and materials are challenged.
The collection at &Tradition includes not only design icons and undiscovered works of the past legends. But &Tradition also offers new works from today's leading designers and young future talents. Today’s classics were the avant-garde of the past - &Tradition would like to create creations that have the potential of being classics in the future.
The Danish company thinks global. That is why &Tradition is looking for design talent beyond the Danish borders. Also the production sites are not selected according to location and places, but according to the quality they offer. Although &Tradition markets its collection via an international network, it is still rooted in the Nordic tradition - as tradition is an essential part of identity at &Tradition.
Website of &Tradition