Adam Goodrum


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Adam Goodrum

Adam Goodrum was born in Australia in 1972. Goodrum graduated in Industrial Design at the Technical University of Sidney in 1993.

The designer Adam Goodrum lived in London for two years after his graduation, before he went back to Australia. Goodrum developed his portfolio widely since then, making him one of the leading designers on the Oceanic continent: Hardly a product area is safe from the Australian, starting with simple plastic dowels, up to complex high end furniture.

Goodrum had the possibility of exposing on the Milan Furniture Fair in 2005 after he won the “Bombay Sapphire Design Discovery Award”. There he started the cooperation with leading manufacturers such as Cappellini and Whiteflax. Adam Goodrum is inspired by visual arts: the sculptural works by Alexander Calder and the passion for colour blocks influence the Australian.

An essential part of Adam Goodrum’s designs is the fact that space and mobility stand in the centre: Many of the designs of Goodrum are reduced to a minimal size – when it is necessary. The Cappellini produced Stitch Chair and the Normann Copenhagen produced Timber trivet are impressive examples for this modern design approach.

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